Open Letter Studio open letter STUDIO
WHAT WE DO

Your story deserves more ways to be found.

Traditional adoption profiles can only tell so much of who you are.

We help you build a fuller picture of your family — then use thoughtful digital strategy to help more people discover it.

It's about giving your story more chances to reach the right person.

A story worth telling. A strategy to help it get found.

We bring your family's story to life, then use thoughtful digital strategy to help it reach more people.

01
Build your story

It starts with getting to know you.

Before we design anything, we take the time to understand your family — who you are, what matters to you, and the everyday things that make your life yours.

From there, we help shape your story and build a visual identity around it. We'll guide photography and video, create your website, and help establish your social presence so everything feels connected and, most importantly, feels like you.

The goal is to give someone a real sense of who you are and the life you hope to share.

The Gaudinier family's custom website — their name in large serif type above a family photo and a personal welcome A personal profile page from the Gaudinier family website The Our Life page from the Gaudinier family website
02
Get your story seen

This is where your story starts to reach further.

Getting your website live is the foundation. From there, we focus on helping more of the right people discover it.

We use a thoughtful mix of digital advertising to put your family's story in more of the places people are already looking and spending their time.

The goal is simple: create more opportunities for expectant birth mothers to discover your family, spend time with your story, and get to know who you are.

Your story shouldn't just be online. It should be easier to find.

People search, scroll, watch, and connect online every day. We believe your adoption outreach should meet people in those same places.

So instead of simply putting your profile online and waiting, we help your story reach further. Through search, social, targeted advertising, and SEO, we create more ways for expectant birth mothers to discover your family and get to know who you are.

It's about giving your story more opportunities to reach the right person.

SEARCH
REACH
DISCOVER
CONNECT

More opportunities to find each other

READY WHEN YOU ARE

Let's see where your story can go.

let's get started